Writing · 10 essays

Notes from the workshop.

Field notes on building websites and automation for UK small businesses. Real numbers, real trade-offs, and the questions I wish more clients asked before signing a contract.

All writing

May 12, 2026

Plumber Website Conversion Checklist (Lincolnshire, 2026)

A practical 8-point checklist Lincolnshire plumbers can use to turn more website visitors into real quote requests - without a full rebuild.

May 8, 2026

Website Redesign Cost in the UK (2026): What Small Businesses Should Actually Budget

A practical UK pricing guide for small business website redesigns - 2026 cost ranges, timeline, ROI math, and the mistakes that waste budget.

April 28, 2026

How to Find a Web Developer for Your Small Business (UK Guide)

Looking for a web developer for your small business in the UK? Here's how to find someone reliable, what to look for, what to pay, and the questions to ask before you commit.

February 15, 2026

How Much Does a Small Business Website Cost in the UK? (2026 Guide)

Honest 2026 UK pricing for small business websites - what to expect, what drives cost, and how to avoid overpaying for a site that under-performs.

January 17, 2026

Why Your Website Isn't Getting Enquiries (And How to Fix It)

Your website looks fine but no one's getting in touch? It's rarely a traffic problem. Here are the five real reasons UK small business websites don't convert - and how to fix each one.

January 6, 2026

Why I Avoid Over-Engineering Client Websites

Most small business websites break because they were built too cleverly, not too simply. Here's why I prioritise maintainability over complexity - and what that means for clients.

January 1, 2026

When a Website Does Not Need a Full Rebuild

A full website rebuild is expensive and disruptive - and often unnecessary. Here's how I decide when a UK small business actually needs a redesign vs. targeted fixes.

December 24, 2025

What Actually Matters on a Contact Page

Contact pages quietly cost UK small businesses thousands in lost enquiries. Here's what actually makes a contact page convert - and the small fixes that move the needle fastest.

December 18, 2025

The Difference Between a Website and a System

Not sure whether your UK small business needs a website or a custom system? A plain-English breakdown of the difference, when each one is right, and what each typically costs.

December 10, 2025

How I Approach Building Websites for Small Businesses

A practical look at how I plan, design, and build websites for UK small businesses - focused on clarity, performance, and long-term maintainability.

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